POTENTIAL OF US
Potential is powerful. Especially when it can actually change lives.
For Black History Month, Verizon needed a campaign that looked forward, demonstrating its commitment to the future of tech education.
We centered the story on six students from the Bronx who developed an app to solve the lack of STEM resources in schools. In aspiring to help others, they helped themselves in ways they never imagined possible.
Client
Verizon